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Strategic Approach: Routledge Advances in Management and Business Studies

Eric Hayes

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Strategic Approach: Routledge Advances in Management and Business Studies is a major new series that explores the latest thinking and practice in strategic management. The series is designed to provide business leaders and academics with the cutting-edge theory and research they need to make informed decisions in today's rapidly changing business environment.

Strategic Approach: Routledge Advances In Management And Business Studies The Pricing And Revenue Management Of Services: A Strategic Approach (Routledge Advances In Management And Business Studies 36)

Edited by Chris Argyris, Robert H. Hayes, Roger Martin, and Ann E. Tenbrunsel

The series is edited by Chris Argyris, Robert H. Hayes, Roger Martin, and Ann E. Tenbrunsel, four of the world's leading scholars in strategic management. Argyris is the James B. Duke Professor of Organizational Behavior at Harvard Business School. Hayes is the Thomas and Suzanne Murphy Professor of Management at Harvard Business School. Martin is the Dean of the Rotman School of Management at the University of Toronto. Tenbrunsel is the David M. Knott Professor of Business Ethics at the University of Notre Dame.

The Pricing and Revenue Management of Services: A Strategic Approach (Routledge Advances in Management and Business Studies 36)

The Pricing and Revenue Management of Services: A Strategic Approach (Routledge Advances in Management and Business Studies Book 36)

by Irene C.L. Ng

4 out of 5

Language	:	English
File size	:	4511 KB
Text-to-Speech	:	Enabled
Screen Reader	:	Supported
Enhanced typesetting	:	Enabled
Word Wise	:	Enabled
Print length	:	197 pages

Volumes in the Series

The series will publish a wide range of volumes on strategic management, including:

Strategic Planning
Strategic Decision-Making
Strategic Leadership
Corporate Strategy
Business Strategy
Innovation
Entrepreneurship
Corporate Social Responsibility

Target Audience

The series is designed for a wide audience, including:

Business leaders
Academics
Researchers
Students

Benefits of the Series

The series will provide readers with:

Cutting-edge theory and research in strategic management
Practical advice from leading experts in the field
Insights into the latest trends in strategic management
Tools and techniques for making informed strategic decisions

Strategic Approach: Routledge Advances in Management and Business Studies is a major new series that will provide business leaders and academics with the cutting-edge theory and research they need to make informed decisions in today's rapidly changing business environment.

The Pricing and Revenue Management of Services: A Strategic Approach (Routledge Advances in Management and Business Studies Book 36)

by Irene C.L. Ng

4 out of 5